Now, when the holiday season is just around the corner, it is just the right time to start engaging your customers to maximize sales. As the festive season is approaching, people even start expecting promotional emails from topmost retailers, so that they can be aware of the best deals and make smart purchases. To fulfill the expectations of potential buyers, the online retailers need to execute some creative holiday email marketing ideas so that they can be ahead of their competitors.
Introduce some early bird offers through email marketing this holiday season and achieve your sales targets. Encourage your customers to visit your store earlier than others and beat the rush by offering them attractive coupons for the festivals in advance How to delete a labels in gmail. Also, you can offer referral discounts to your present customers if they refer your store to their friends and they make a purchase. In case of new visitors to your store, you can ask them to subscribe for staying informed about attractive upcoming offers in this holiday season.
Based on previous purchases, you can send attractive suggestions to the consumers. The suggestions should include latest trendy products in the form of appealing graphics powerful enough to mesmerize your customers and motivate them to click and buy your products immediately. Sometimes, in the holiday season, the consumers do not purchase the items similar to their previous purchases as they are planning to buy for gifting someone else. In that case, you can send a very brief questionnaire and ask your consumers about which products they would prefer to buy this holiday season. Based on that survey, you can send a targeted triggered email to your consumers and win the sales during the holiday season.
Offering holiday coupons to the present and potential customers is one of the most common holiday email marketing ideas. But, to stand out from the crowd, you can send holiday coupons with a suspense. For example – “Click to reveal your deal” kind of call to action can be added to your email and encourage email recipients to visit your store and take advantage of the deals offered by you based on the loyalty of the customers.